Frequently Asked Questions
We have answers to most asked questions
Google Display Network (GDN)
Many agencies are offering PPC services, but our Pay-Per-Click experts create one that delivers. How? Our PPC campaigns are based on comprehensive research & analysis that drive the right customers to you.
With effective keyword targeting, we lower your ad spend and help your advertisement thrive. By analyzing the competition and other factors, we empower your business to reach its full potential.
Poorly chosen landing pages can cripple your online ad campaign. So choose your landing pages vigilantly. Our best in class PPC services will ensure when someone clicks your ad they are directly sent to a landing page with a perfect call to action that’ll convert.
Google Search Network (GSN)
“Set It and Forget It” approach might work for cooking experts, but not for an SEM agency. This is why we continuously optimize your campaigns to reach new heights and gain the best customers.
With solid testing of ads, our experts incessantly determine the effectiveness of your ads to make sure they are running at peak. We always strive to raise the bar by accurately A/B testing multiple ads.
User trends enable us to detect how an ad might need to change. We ardently follow these trends to track clicks on ads so your advertisements can be aligned with your audience.
PPC PERFORMANCE REPORTING
76% of PPC ad spend is splurged on the wrong search terms. You deserve better. Our first-rate testing capabilities ensure your marketing investment delivers a profitable return.
We firmly believe in transparency. That’s why our team provides you complete insight into how your PPC budget is being spent so you exactly know what you are going to get in return.
Knowledge is power. Our industry-specific knowledge allows us to make more qualified decisions as we determine which keywords and advertisements drive conversions for your niche.
Any business can shell out for ads. Smart businesses, however, pay for high ROAS.
Our PPC Process
Our Google Adwords certified managers will optimize your online ads, so you can see a high conversion rate and better leads quality. They can run pay-per-click campaigns for lead generation, individual products, and branding initiatives to give you instant results.
- Define Performance Goals and Review Historical Data
- Implement Tracking
- Build Keywords & Targeting
- Develop Ad Copy & Creative
- Create & Optimize Bidding Strategy
- Reporting
Also Check Search Engine Optimization
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Digital marketing involves marketing to people using Internet-connected electronic devices, namely computers, smartphones and tablets. Digital marketing focuses on channels such as search engines, social media, email, websites and apps to connect with prospects and customers
Our Digital marketing has evolved to the point where an immense array of specialists consult with your brands to develop effective strategies or implement programs.
If you’re new to digital marketing, or lack experience or resources, you should consider engaging our experienced and versatile digital marketing consultant.
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Definitely. Though companies in many business categories continue to approach digital marketing with skepticism, avoiding digital marketing denies your business access to the media the majority of consumers turn to first and at all hours of the day.
Websites that go for long periods with no updates and new content are unlikely to perform well or support any useful digital marketing objectives. Though a static website technically qualifies as a website it’s bound to be more than a digital brochure that produces little or no leads.
Content marketing is the creation and distribution of educational and/or entertaining information assets for the purpose of generating brand awareness, traffic, leads and sales. Marketing content is generally free and does not explicitly promote your brand as an ad would.
A content marketing strategy is a plan for building an audience. Elements of content marketing strategy include establishing objectives, audience personas, a value proposition, content marketing mission statement, a buyer journey map, and plans for creating, promoting and analyzing how content marketing assets and programs perform.
Great headlines are the key to getting people to read, watch or listen to your content. Over time, however, your reputation becomes a factor too, so you need to build and honor it. I like to say, “The goal of your content is not to get people to visit your website; it’s to get people to subscribe to it.”
